MSU CAS
MSU CAS
Situation

The Michigan State University College of Communication Arts and Sciences (CAS) is the first college of its kind. With over 19 different degrees and specializations to offer students, MSU CAS is one of the larger colleges within MSU. With hundreds of thousands of alumni over the last 50 years, MSU CAS has large future student, current student and alumni groups who stay connected through www.cas.msu.edu.

The College of Communication Arts and Sciences, along with Spartan Internet, realized the new MSU branding requirements and a rapidly growing alumni group and student body required a website redesign.

Solution

Together, Spartan Internet and MSU CAS designed a user friendly website that promotes the connection of future and current students with alumni. Following the new MSU guidelines, we designed and implemented a sleek and beautifully university branded website.

The new site comes with a new override system for current students, which allows them to request access into full or restricted courses as well as heavily integrated social media tools.

Results

The new CAS site has brought in more visitors who stay for a long time. It brings greater connectivity and adheres to university brand requirements in the most attractive way possible.

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