Marketing is now social. The great thing about facebook’s new brand page tools and options is that it paves the way for businesses to make lasting connections with clients. There is a new movement away from advertising to story-telling. What can you do to create a rich, reaching experience on your brand page? Let’s examine the anatomy of the brand page and find out how facebook’s new tools can help your business.

One thing businesses have come to count on is change. It’s going to happen, and when it comes to social media marketing, it can be hard to keep up. As of last Friday, Facebook has rolled out their mandatory new timeline for brand pages, and undoubtedly a flurry of attention to what will go in the cover photo has ensued in the past week. Fear not, we’ve got you covered. No pun intended.

Creating a viral marketing pandemic is no easy feat and requires an acute understanding of market trends and your audience and, in many cases, a clever sense of humor. Enter internet memes. These often hysterical and eventually mind-numbing creations have become a major part of internet culture. But what is a meme? How can your business actually leverage something like this?

The wonderful thing about technology and marketing is how many people share that passion. Thousands of people read Mashable’s posts, or have twitter accounts but few take the opportunity to participate in the conferences that take place every year.

From TEDx and Ignite to South by Southwest (SXSW), TED Global and the Consumer Electronics Show (CES) your possibilities are endless. Beneficial in their own way, I encourage you to attend one of the cool events happing all across the globe.