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Facebook

Facebook’s New Keyword Search

I recently noticed how much I use Facebook on a daily basis, and no, it’s not just for posting my daily  “selfie” anymore. Facebook is now doubling for the yellow pages after introducing the new keyword search feature on December 8th.  This new feature is making it incredibly easy to find the most relevant content in the blink of an eye. For example, when I type in “Espresso Royale” or “coffee in East Lansing”, Facebook searches through all different kinds of posts including photos, news articles, and videos for content related to that business or thing. This is HUGE for business owners! This new feature makes it extremely easy for potential future customers to find your business. This is a huge upgrade from the old Facebook search that only used what’s called “semantic search” which required complex, predetermined phrases to get accurate results. Tech Crunch reported that 78% of Facebook …

Apple

OS X Yosemite: A Preview

I literally installed a beta version of OS X Yosemite just a few weeks ago. I already love it even more than OS X Mavericks, the version I was running before. It will be released this fall, but here are some features that I find c...

The Long Awaited Apple Unveiling

Highlights of the Reveal! Apple will launch iTunes Radio iOS...

Ecommerce Consulting

Latest Posts

Boosting Consumer Awareness

This Christmas I decided that I was finally going to jump on the iPad train. For Apple, their job was quite easy; I specifically wanted an iPad or tablet and was already a very loyal Apple customer. In reality though, most of my p...

The Human Era is Upon Us

2015 is rapidly approaching and it seems as if humans are more connected to technology than ever before. Does that mean we as a society have lost the need for human-to-human communication? Critics say no. Humans are more connected...

Facebook’s New Keyword Search

I recently noticed how much I use Facebook on a daily basis, and no, it’s not just for posting my daily  “selfie” anymore. Facebook is now doubling for the yellow pages after introducing the new keyword search feature on December ...

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